Thời Trang Hải Long - LI-NING

Additional Job Description

Job Description

Job Purpose: The Fashion Advisor plays an important role in directly engaging the customers to the Brand on a day to day basis. They are the Front Face of Chanel: delivering a unique luxurious and inspirational experience to all our Customer, connecting them to our Brand…”selling a style and a dream not merely a product”.

Key Responsibilities:

Uphold the Image of the Brand as a “Front Face” of the Brand

• Portrays a professional and sophisticated image of personal grooming and etiquette in accordance with the Chanel Standards at all times
• Be constantly aware of verbal (language and vocabulary) and non-verbal (gestures, body language, eye contact) communication
• Personifies the Brand on daily basis: convey Brand Messages, Values and Culture. Convey Passion & Knowledge of the Brand to the Customers.
• Maintain in-boutique display in accordance to VM guidelines and brief from VM team. When applicable, participate on a rotational basis to the window change
• Maintain the boutique environment in optimum condition from cleanliness to tidiness, from Front of House to Back of House
  
  
  

Sell a Style and a Dream & Build emotional connection with Customers and Brand (personality, lifestyle and brand heritage) by :

• Serving all customers according to our Client Service Values and fulfill customers' needs through a heartfelt, flexible and tailor-made service.
• Contributing to the Customer Satisfaction score of the Boutique
• Generating sales & contribute to Boutique Performance by always thinking long term, teamwork and Brand.
• Ensuring the highest standards in all aspects of after sales service. Positive mindset, flexibility in understanding customer needs, accuracy in capturing data and timely follow up.
• Getting to know client well enough to understand their style and offer relevant recommendation
• Inspiring clients to discover new ways of basic styling and share basic styling tips
  
  
  

Further engage the client of today and tomorrow :

• Develops own client portfolio with support from CEM in-charge or direct manager:
  
• Follow up on assigned client portfolio and retain relationship with client in the long term
• Identify and engage new clients with potential
• Build in depth client intelligence through accurate and qualitative client data capture
  
• Proactively share with Boutique Leadership client feedbacks on products, service standards, client needs / expectations, client experience, client behavior / trends etc.
• Embrace client-centric mindset as part of daily life execution
  
  

Foster Teamwork and Partnership

• Promote teamwork within the boutique and with other boutiques
• Assists to “buddy” new hires on boutique/operations familiarization and with integration into the boutique team.
• Contribute directly to Watch and Fine Jewelry (WFJ) performance in Fashion and as applicable, partner with TFJS/ WFJ teams to convert Fashion clients to WFJ clients.
  
  
  

Support effectively Boutique Day to Day Operations

• Demonstrate an in-depth knowledge of the collection and merchandise available and arriving into the boutique.
• Work through all boutique operations and follow the requirements as indicated in the Standard Operational Procedures.
• Adhere to Company guidelines to prevent stock losses, pilferage or damage.
• Complete appropriate paperwork promptly and accurately.
  
  
  

Functional Competencies

• Brand & Image
  
  
  

Well Groomed (Sophistication & Refinement)

Eagerness to work for luxury retail

Passion for Luxury & Fashion

Understanding & Engagement to the Brand Direction and Values

• Customer Service
  
  
  

Strong Customer Service with a good service attitude (warm, friendly, positive & pleasant)

Good Social skills: for internal and external (Outgoing, small talks…)

Good Product & Collection Knowledge

Basic Objection handling skills

Understanding and anticipating customer needs

Interpersonal skills incl. flexibility & adaptability

Basic understanding of CEM

• Builds Relationships
  
  
  

Team Spirit and collaborative

Communication Skills

Open mindedness

• Operations & Business
  
  
  

Refined and engaging Selling Skills

Retail Intelligence

Boutique SOP Understanding

Able to explain the product trends

• Shows Curiosity
  
  
  

Opened to learning and resist the temptation to become defensive in the face of adversity

Sense of responsibility and ownership (self-managed)