AVANTA DIAGNOSTICS

Mô tả Công việc

KEY RESPONSIBILITIES:

As a Digital Marketing Lead (SEO expert), you are responsible for a company's overall approach to all paid & organic traffic in different channels including social platforms (Facebook, Instagram, Tiktok,..), search engines (Google, Bing,..).

• · Oversee the media team with all optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness and generate revenue.

• · Be expert in SEO efforts, supervising the implementation of on-site and off-site SEO strategies. Lead research for SEO friendly keywords, user intent,... and website improvement.

• . Collaborate with Creative team for content production and user/ market researches.

• . Monitors technical search engine optimization issues and help in fixing them.

• · Analyze the insights and create a report on all aspects of media including the audience, traffic, views, clicks, rankings, etc.

• · Stay on top of media policies, trendy Search Engine Algorithm, etc.

• · Research competitors and provide suggestions for improvement