Việc làm Công Viên Giải Trí Novadreams
Cập nhật 27/10/2024 19:55
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Brand Manager
Công Viên Giải Trí Novadreams
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Mức lương:
Thỏa thuận
Chức vụ:
Nhân viên
Ngày đăng tuyển:
24/10/2024
Hạn nộp hồ sơ:
23/11/2024
Hình thức:
FULL_TIME
Kinh nghiệm:
5 - 6 năm
Số lượng:
1
Giới tính:
Không yêu cầu
Nghề nghiệp
Ngành
Job Description
Product Launch
Responsibilities as above
Qualifications
Education & Experience:
At Ford Motor Company, we believe freedom of movement drives human progress. With our incredible plans for the future of mobility, we have a wide variety of opportunities for you to accelerate your career and help us define tomorrow’s transportation.
About The Team
Marketing, Sales & Service plays an important role in Ford’s revitalization as a modern, progressive vehicle and mobility services company delivering a trusted customer experience. Candidates should have a vast depth of knowledge and expertise in implications of data and taking actions based on those, as well as have a passion for the lifetime value of a customer. Ford MS&S embraces an audience-first mindset and way of doing business that improves customer loyalty, vehicle repurchase, as well as additional sales of vehicles, parts, accessories and services. We are the eyes, ears and voices of Ford, meeting customer demand by delivering the right products to the right dealers at the right time.
Product Launch
- Act as the end-to-end product owner for assigned products, understanding the product development lifecycle from conception to launch
- Closely work with Product Marketing, Research Team, representing Vietnam Market to work with Global/Regional Ford Team for key gateways of Product Development or related Business development/enhancement
- Liaison with Central Product Marketing team for ME update, pricing, Feature/Content at every gateway and ensure alignment with overall marketing strategies
- Lead for Go To Market Strategy and lead cross functional integration and execution of GTM plan
- Represent Market for all IMG/ASEAN GTM updates and liaison with Central ASEAN team for sharing best practices
- Responsible for “Marketing Launch Plan”:
- Integrated Communication PLan
- Event/Activation
- Deep dive into product performance data including competitive information tracking, identify opportunities for improvement, and develop action plans in collaboration with relevant stakeholders
- Anticipate consumer trends/behaviors, analyse competitive environment & action planning
- Provide inputs and validate training materials for new product launches, ensuring sales teams are equipped to effectively communicate the product's benefits
- Co-work with CRM team, ensuring accurate customer data, and utilizing it to enhance customer engagement, targeting communication and build loyalty
- Develop overall brand strategy, target audience, and product positioning
- Provide inputs for the Retail Marketing Manager to develop and execute proper marketing programs
- Propose initiatives for appropriate marketing approaches/ channels to achieve effective brand awareness
- Lead Marketing functional teams to develop and execute Marketing Plan, including Marketing Communication, Event/Activation, Retail campaigns, Partnership program
- Direct & supervise content development, asset production to ensure Brand message delivery in differentiated & creative ways
- Measure and report on success of marketing campaigns
- Work closely with agencies (creative, media, event, …) to make sure the right message to the right audiences through the right channels and all are consistent with Brand positioning/guideline
Responsibilities as above
Qualifications
Education & Experience:
- A bachelor's degree in Business Administration, Marketing, Sales or a related field is typically required. A master's degree can be an advantage.
- Minimum of 5-7 years of progressive experience in marketing, sales or a related field within a fast-paced, dynamic industry (e.g., consumer goods, manufacturing, logistics), preferably in the automotive sector.
- Understanding of business plan, brand positioning & management and consumer insight.
- Understanding of media planning & creative asset management
- Understanding of Vietnamese consumer's buying behaviour in automotive industry
- Strategic thinking and analytical skills for conducting market research and competitive analysis.
- Communication & Presentation Skills: Excellent written and verbal communication skills, with the ability to articulate ideas clearly, concisely, and persuasively to various audiences.
- Attention to Detail: Highly detail-oriented with a commitment to accuracy and precision in all aspects of work
- Software Proficiency: Advanced proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and relevant sales and marketing software.
- Knowledge on automobile industry, market segmentation
- Up-to-date knowledge of industry trends, competition and Vietnamese government's policies in auto industry
- Proactive, results-oriented, and driven to succeed in a fast-paced environment.
- Strong work ethic, with the ability to work independently and as part of a team.
- Excellent interpersonal skills, with the ability to build and maintain strong relationships with internal and external stakeholders.
At Ford Motor Company, we believe freedom of movement drives human progress. With our incredible plans for the future of mobility, we have a wide variety of opportunities for you to accelerate your career and help us define tomorrow’s transportation.
About The Team
Marketing, Sales & Service plays an important role in Ford’s revitalization as a modern, progressive vehicle and mobility services company delivering a trusted customer experience. Candidates should have a vast depth of knowledge and expertise in implications of data and taking actions based on those, as well as have a passion for the lifetime value of a customer. Ford MS&S embraces an audience-first mindset and way of doing business that improves customer loyalty, vehicle repurchase, as well as additional sales of vehicles, parts, accessories and services. We are the eyes, ears and voices of Ford, meeting customer demand by delivering the right products to the right dealers at the right time.
Khu vực
Công Viên Giải Trí Novadreams
Xem trang công ty
Quy mô:
200 - 500 nhân viên
Địa điểm:
NovaDreams với tầm nhìn trở thành một trong những thương hiệu vui chơi giải trí uy tín tại Việt Nam, hiện đang tuyển dụng nhiều vị trí nhân sự cấp cao trong năm 2021.
NovaDreams là đơn vị nghiên cứu, phát triển và quản lý vận hành các sản phẩm vui chơi giải trí đa dạng, độc đáo như Công viên giải trí chủ đề, Công viên nước, Công viên sinh thái, Trung tâm giải trí trong nhà, Các loại hình show biểu diễn nghệ thuật….
Cùng với nhiều đơn vị thành viên khác, NovaDreams có sứ mệnh nâng tầm giá trị các bất động sản đô thị du lịch do NovaGroup đầu tư và phát triển. Hiện tại, NovaDreams là một mảnh ghép thú vị, mang màu sắc trẻ trung và có mặt tại NovaWorld Ho Tram, NovaWorld Phan Thiet, NovaHills Mui Ne Resort & Villas, NovaBeach Cam Ranh.
Tại NovaWorld Phan Thiet, Công viên giải trí 25ha Ocean World là một trong những công trình vui chơi giải trí trọng điểm tại khu vực, bao gồm Công viên nước Ocean Kingdom, Công viên giải trí theo phong cách khám phá Adventure Park, Circus Land và nổi bật là Stunt Show – Chương trình biểu diễn kỹ xảo hành động.
Tại NovaWorld Ho Tram, tháng 10/2021, NovaDreams dự kiến đưa vào vận hành Khu trò chơi dưới nước thuộc Công viên giải trí Tropicana Park.
Nằm trong hệ sinh thái của NovaGroup, NovaDreams không ngừng xây dựng chế độ phúc lợi cạnh tranh; môi trường làm việc lý tưởng, chuyên nghiệp; lộ trình thăng tiến hấp dẫn và đặc biệt là các chương trình đào tạo, phát triển nhân tài từ bên trong tổ chức.
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