Aroma

JOB SUMMARY:

- Manage all sales activities and events in line with the annual sales and marketing plan in order to achieve/exceed budget in forecasted room revenue, occupancy and RevPAR

MAJOR DUTIES & RESPONSIBILITIES:

- With DOSM plan sales strategy and action plan to achieve budget

- Sell all facets of the property and cross sell other group properties

- Sell to new, existing and prospective clients and business accounts considering goals set forth in the sales strategy, negotiating optimum rate for the benefit of the business

- Develop and maintain a regular pattern of sales calls

- Build profile within local market place through attendance at various events and develop contacts with business generators: corporate accounts, travel agents and tour operators, airlines, Government Departments and other producers

- Entertain clients when required

- Plan and conduct familiarization tours and site inspections

- Travel when required to promote the hotel and develop potential business

- Interface with operations on a timely basis

- Monitor competitors activities, collect and analyze market intelligence

- Assist in the evaluation of sales and marketing activities, analyse sales mix and likely impact on budget targets

- Report as required on sales activities and successes, attend regular meetings

- Work with DOSM in the preparation and management of the Department’s budget

- Perform other duties as assigned

KEY RELATIONSHIPS:

- Hotel employees

- Interact with guests and individuals outside the hotel including, but not limited to, current and potential clients, owning company representatives, competitors and other members of the local community